Dec 23, 2009

Google's Year in Custom Search

Google's Custom Search turned three in 2009, and it had arguably its biggest year to date. The technology is powering "many tens of millions" of queries a day on millions of sites, according to the company.

As many others are doing, Google is reminiscing about the year that is almost over, and reflecting upon some of its accomplishments. The Custom Search Team specifically is reflecting on some of its highlights for 3009.

Google lists the following as key developments for the year in custom search:

integration with several hosters to bring Custom Search to your doorstep
enabled support for rich snippets, giving you more control over presentation of results
it's now easier for you to promote specific content to the top of your search results
we deployed contextual search within Blogger, Google Sites and Wikipedia
automatic transliteration is now integrated into the search box
improved results rendering flexibility with the Custom Search Element
plug-n-play with themes for enhanced customizability of results look and feel
added support for structured metadata and the ability to restrict results by specific attributes

we got you ready for the growing population of users searching your websites with mobile devices, such as Android phones, iPhone, iPod Touch, Palm Pre, etc.
Google promises additional metadata support in the new year, with more results customization and other features for Custom Search. With that in mind, it may be a good time to give Google you feedback, if you are a user of Custom Search. They're openly requesting it.

By Chris Crum


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